How to Set Up Branding in SureCart

This document explains where SureCart applies brand colors and logos across the store, how to configure these settings, and how to remove the “Powered by SureCart” label from emails and invoices.

Requirements

• WordPress admin access
• SureCart installed and activated
• A brand logo file (light and dark versions recommended)

Where Branding Appears

Brand colors and logos configured in SureCart are applied across all customer-facing areas of the store. This helps maintain a consistent brand identity throughout the purchase experience.

The branding is displayed in the following locations:

Customer Dashboard

The Customer Dashboard is where customers manage their orders, subscriptions, and account details. The brand logo and color are displayed on the login screen and across the dashboard interface.

Checkout Pages

Brand elements appear on the checkout page, including hosted checkout and embedded checkout forms.

Email Notifications

Transactional emails sent to customers (order confirmations, receipts, subscription notifications, and others) include the brand logo in the header and the brand color across interactive elements such as buttons.

Invoices

Invoices generated by SureCart display the brand logo in the header. Invoices can be downloaded by both merchants and customers.

Configuring Brand Colors and Logo

Brand colors and logos are configured in the Design & Branding settings. SureCart supports separate logo and color configurations for light mode and dark mode, allowing the brand to render correctly across different email clients and themes.

For complete instructions on configuring both light and dark mode versions, refer to How to Configure Email Logos for Light and Dark Mode.

Note: Configuring both light and dark versions is recommended. Email clients such as Gmail, Apple Mail, and Outlook handle dark mode inconsistently, and using both versions helps ensure the brand displays correctly in all environments.

Removing the “Powered by SureCart” Label

By default, SureCart includes a “Powered by SureCart” label in the footer of emails and invoices. This label can be removed from the Design & Branding settings.

Step-by-Step Instructions

1. Go to WordPress Dashboard → SureCart → Settings.
2. Open the Design & Branding tab.
3. Locate the option to remove SureCart branding, displayed below the theme color settings.
4. Toggle the option on.
5. Click Save.

Expected outcome: After saving, the “Powered by SureCart” label no longer appears in the footer of new emails and invoices sent from the store.

Notes and Limitations

• Brand color and logo changes apply to new emails and invoices generated after saving. Previously sent emails and existing invoices are not updated retroactively.
• The brand settings apply globally across SureCart, including the WordPress site, hosted pages, transactional emails, and the affiliate portal.
• Dark mode support varies between email clients. Even when both light and dark logos are configured, the final rendering depends on the recipient’s email client and system settings.

Related Documentation

• How to Configure Email Logos for Light and Dark Mode
• Customize Email Templates
• How to Set Reply To Email for Your Store
• Overview of the Customer Dashboard

FAQ