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Price Boost

In this guide, we’ll explain what the Price Boost is, how you can benefit from it, and provide step-by-step instructions for setting it up.

Let’s get started.

What is the Price Boost?

The Price Boost feature allows users to easily switch the pricing option of a product on the checkout page with a single click. 

For example, suppose you offer a product with a monthly subscription but want to encourage customers to switch to a yearly subscription by providing a 20% discount for upfront payment. 

With the Price Boost feature, customers can instantly swap from a monthly to a yearly plan at checkout, bringing in more upfront revenue for your business and helping to reduce churn typically associated with monthly subscriptions.

Benefits of Price Boost

  • Increases upfront revenue: Encourages customers to make larger, annual payments rather than smaller monthly ones.
  • Reduces churn: Customers on annual plans are less likely to cancel frequently.
  • Enhances customer experience: Offers flexibility and choice at the point of purchase.
  • Supports promotional strategies: Makes it easy to implement discounts and incentives for longer-term commitments.

How to Set Up Price Boost

To add a price boost, you can either edit the price of an existing product or create a new price option. For this guide, we will update the price of an existing product. Below are the detailed step-by-step instructions:

  • Click the Edit button next to the price you want to modify.

  • Scroll down to the Price Boost section.

In this section, you’ll find the Swap to option, where you can select the price that customers will be able to switch to during the checkout process.

  • Click the Select a price dropdown to display all available pricing options.

You will notice that the price(s) associated with the product you are currently editing will appear at the top of the list. This is designed for convenience, as it covers the most common scenario of swapping between different pricing plans for the same product.

  • Add a description for the price boost.

This description will be displayed to the customer on the checkout page, helping them understand the benefit of switching to the new pricing option.

  • Click the Update Price button to save your changes.

That’s it! Now the user will be able to swap the price with a single click of the mouse during checkout.

Frequently Asked Questions

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